What's happening
On March 5, 2026, Amazon.com began experiencing a widespread service disruption starting around 2:00 PM ET. The issue is affecting multiple areas of the Amazon website, including:
- Product pricing not displaying on search result pages and product detail pages
- Some product pages returning errors or showing items as "Currently unavailable"
- Users being prompted to "Add to Cart" in order to view pricing
- Intermittent login issues for Amazon account holders
- Some search results linking to non-functional pages
Amazon has acknowledged the issue via social media, confirming that their team is actively working on a fix. At this time, the disruption appears to be specific to Amazon.com and is not related to a broader Amazon Web Services (AWS) outage.
How this may affect your Wayvia data
Because Wayvia relies on real-time retailer data to power your commerce experiences, disruptions on Amazon's end can temporarily affect the data you see in the Wayvia platform. During this outage, you may notice:
- Gaps in pricing or stock data for Amazon listings
- Changes in match availability where Amazon product pages are returning errors
- Temporary inconsistencies in reporting tied to Amazon product data
These impacts are a direct result of the data Amazon is currently serving and are not caused by any issue within the Wayvia platform.
What we're doing
Our team is actively monitoring the situation and tracking Amazon's recovery in real time. Once Amazon restores normal functionality, Wayvia's data will reflect accurate pricing, availability, and match information as part of our regular data refresh cycles.
No action is needed on your end at this time.
Update — ~6:00 PM ET
Amazon's services appear to be stabilizing, with pricing and product data beginning to load normally. Wayvia's data will continue to normalize as Amazon's recovery progresses.
Questions?
If you have concerns about specific campaigns or data tied to Amazon, please reach out to your Customer Success Manager or contact our support team.
This article will be updated as more information becomes available.